Service Design Thinking and Doing: Connecting with people to create value


profile picture of Marc Stickdorn

Marc Stickdorn

Co-founder and CEO

During this webinar, you’ll learn:
  • The basic principles of Service Design Thinking
  • Why Service Design Thinking is so crucial in today’s market
  • How to facilitate Service Design Thinking with your team
  • Which tools and visuals can help you get started faster

About the speaker
Marc Stickdorn is co-founder and CEO of More than Metrics, a start-up creating software for service design, such as Smaply. He helps organizations sustainably embed service design in their structures, processes, and culture. He developed the approach of Journey Map Ops, a customer-centric management approach for agile organizations using digital journey maps as a visual management tool.

He is the editor and author of several award-winning books and academic papers on service design. Marc regularly speaks at conferences on service design, entrepreneurship, and Journey Map Operations. With a background in strategic management and service design, he teaches at universities and gives executive courses and pursues a Ph.D. in design science within information systems. Marc lives in Innsbruck/Austria, surrounded by the European Alps, loves traveling with his family, the outdoors, and good coffee.

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